The Perfect Pillow. UniquelyYours.

FOR IMMEDIATE RELEASE

Dallas, TX, February 12, 2008 ---The Pillow Bar, a free-standing mechanized kiosk allows retail consumers for the first time to immediately custom fill, monogram and scent 100% Hungarian goose down pillows to their own personal firmness

The Pillow Bar, conceived in Dallas, Texas will make its retail debut March 1, 2008 in Dallas, TX at the high-end linen store, The Linen Boutique at The Pavillion on Lovers Lane. Consumers who seek the ultimate in custom made comfort, will for the first time benefit from the opportunity to participate in the making of their own sleeping pillow. Customers can choose from five pillow sizes, take part in filling the pillow to their own personal standard of firmness, personalize the pillow with an embroidered monogram or name and scent it with a choice of aromatic sachets, to include French lavender or the Pillow Bar’s signature scent, Martini Dreams. In addition to offering customers the unique experience and immediate gratification of customizing their own down filled pillow, they will enjoy the recognized value of Cloud Nine Comforts 700 fill power Hungarian goose down and coveted Super Nova Egyptian cool and silky cotton ticking fabric. “This is a unique opportunity for our customers to participate in the customization of their own sleeping pillow or the most luxurious gift to take home immediately.” Says, Joanne Walgren of Linen Boutique.

The Pillow Bar offers five sizes of sleep pillows; Standard (20”x26”), Queen (20”x30”), King (20”x36”), European Square/Dog Bed (26”x26”) and Boudoir/Travel (12”x16”). Customers are not restricted by fill weight, so they are able to fill their pillow to the loft that suits their individual comfort. The Pillow Bar pillows are priced by pillow size and includes an embroidered monogram and choice of aromatic sachet. Gift Certificates are available.

The Pillow Bar units are currently available for individual and multi-unit licensing throughout the United States. For more information about The Pillow Bar and licensing, please contact, Merrimac Dillon, 214-232-9881 or mmsdillon@aol.com.

For more information:

Merrimac Dillon
6117 Meadow Road
Dallas, TX 75230
214-232-9881